# Modelfy — AI Product Photography & Video for E-commerce > Turn one product photo into an entire marketing campaign. Professional AI photography and video for e-commerce, ads, and social media. Available on iOS, Android, Web, and natively integrated with Shopify. No studio required. ## Overview Modelfy is an AI-powered product photography and video creation platform designed specifically for e-commerce teams, marketers, and content creators. Instead of hiring photographers, booking studios, and coordinating models, users upload a single product photo and Modelfy generates professional-grade campaign photography, studio product shots, marketing videos with audio, and social media content in seconds. Modelfy is available as a web app at app.modelfy.ai, on iOS via the Apple App Store, on Android via Google Play, and as a native Shopify app. All platforms sync seamlessly — users can start a project on mobile and refine it on desktop. Shopify merchants can import products directly from their store, generate AI visuals, and publish photos and videos back to their product listings without leaving the Shopify dashboard. Official website: https://modelfy.ai Web app: https://app.modelfy.ai Apple App Store: https://apps.apple.com/app/id6753621155 Google Play Store: https://play.google.com/store/apps/details?id=com.brookmind.modelfy Shopify App Store: https://apps.shopify.com/modelfy --- ## Features ### Custom AI Models Build custom AI models that capture your brand's unique visual aesthetic — lighting preferences, color grading, styling choices. Train a model once and reuse it across every campaign, every product, every platform. Unlike generic AI tools, your models learn and maintain brand consistency automatically. ### Campaign Photography Place your products in any scene imaginable using the Scene Creator. Rooftop parties, city streets, beach sunsets, luxury interiors, or fully custom environments. No prompt writing required — the Scene Creator handles composition, lighting, and realistic shadows automatically. Professional campaign-ready images for ads and social media in seconds. ### Studio-Quality Product Shots Clean backgrounds, perfect lighting, professional composition. Generate e-commerce-ready product photos that meet the standards of Shopify, Amazon, WooCommerce, Etsy, eBay, and other platforms. Ready for product listings in seconds. ### AI Video with Audio Create professional product videos with AI-generated background music, voiceovers, and sound effects. AI models in your videos can speak with perfectly synced audio. Generate dynamic content for TikTok, Instagram Reels, YouTube Shorts, product demos, and paid ads — all from a single product photo. Video capabilities by plan: - Starter: 5-second videos, 480p - Plus: 10-second videos, 720p and 1080p - Pro & Premium: Full video capabilities with all resolutions ### Motion Transfer & Voice Swap Transfer motion from any reference video to your AI models. Completely change the voice — replace with a new male or female voice that perfectly syncs with the original timing. Create talking product presentations, promotional videos with AI spokespersons, or add narration that matches your brand voice. ### Color Swap Generate every color variant your product comes in — instantly from one photo. Upload a single image and create every colorway without reshooting. Perfect for e-commerce listings that need to show multiple color options. One shoot, unlimited colors. ### AI Photo Editor Transform images with simple text commands. Remove backgrounds, adjust lighting, modify details, and perfect every shot without complex software like Photoshop. Intuitive text-based editing for quick adjustments. ### Auto Subtitles Auto-generate customizable subtitles for social media videos. Upload your video, generate subtitles, customize styling, and download. Perfect for accessibility and social media engagement. ### Multi-Format Export Export in every format and aspect ratio needed: - 9:16 (Stories, Reels, TikTok) - 1:1 (Instagram Posts, Square) - 16:9 (YouTube, Landscape) - 4:5 (Facebook, Instagram Feed) - Up to 4K resolution (4096x4096 pixels) - JPG, PNG, WebP image formats - MP4, MOV video formats ### Shopify Integration Native Shopify app available at https://apps.shopify.com/modelfy. Shopify merchants can import their products directly into Modelfy, generate professional AI photos and videos, and publish the results back to their product listings — all without leaving the Shopify dashboard. Free to install. --- ## Pricing Plans All plans include a free trial with 3 free images. No credit card required to start. Cancel anytime. ### Starter — $19.99/month - 100 credits per month - Access to all core creation tools - High-resolution images for e-commerce, social media, and ads - Create 5-second videos with audio (up to 480p) - Create 1 custom AI model - Annual: $199.99/year ($16.67/month equivalent, save 17%) ### Plus — $39.99/month - 250 credits per month - Everything in Starter, plus: - Generate up to 4 images simultaneously - Create videos up to 10 seconds in length - Create HD videos with audio in 720p and 1080p - Create unlimited custom AI models - Upscale generated images for sharper output - Annual: $399.99/year ($33.33/month equivalent, save 17%) ### Pro — $59.99/month (Most Popular) - 500 credits per month - Everything in Plus, plus: - Generate images in resolutions up to 4K - 50 free background removals per month - More credits for higher volume production - Annual: $599.00/year ($49.92/month equivalent, save 17%) ### Premium — $99.99/month (Best Value) - 1,500 credits per month - Everything in Pro, plus: - 100 free background removals per month - Lowest cost per credit across all plans - Priority customer support - Annual: $949.99/year ($79.17/month equivalent, save 21%) --- ## How Modelfy Works 1. **Upload Your Product**: Start with any product photo. The AI analyzes your item's shape, texture, and details and prepares it for transformation. 2. **Choose Your Style**: Select from campaign environments, studio shots, or custom scenes. Pick an existing AI model or create a new one. 3. **Get Your Photos & Videos**: Export in any format, any resolution. Content is ready for ads, social media, or e-commerce listings. --- ## Target Audience & Use Cases ### Who Uses Modelfy - E-commerce brands selling on Shopify, Amazon, WooCommerce, Etsy, eBay - Direct-to-consumer (D2C) brands - Marketing teams and creative agencies - Social media content creators and influencers - Dropshipping businesses - Small businesses without photography budgets ### Common Use Cases - Product listing photography for online stores - Social media content (Instagram, TikTok, Facebook, Pinterest) - Paid advertising creatives (Meta Ads, Google Ads, TikTok Ads) - Product launch campaigns - Seasonal and promotional content - Color variant photography for catalogs - Product demo and explainer videos --- ## Modelfy vs Traditional Product Photography | Aspect | Traditional Photography | Modelfy | |--------|------------------------|---------| | Cost per image | $25–$100+ | Starting at $0.20 per credit | | Turnaround time | Days to weeks | Seconds | | Color variants | Reshoot each color | Instant color swap | | Campaign scenes | Location scouting, setup | Scene Creator, unlimited scenes | | Video content | Separate video production | Included in platform | | Brand consistency | Depends on photographer | AI models maintain consistency | | Scale | Limited by studio time | Unlimited generation | ## Modelfy vs Generic AI Tools (ChatGPT, Midjourney, DALL-E) | Aspect | Generic AI | Modelfy | |--------|-----------|---------| | Product fidelity | Generic, inconsistent | Trained for product photography | | Brand consistency | Start from scratch each time | Reusable custom AI models | | Workflow | Write complex prompts | Scene Creator, no prompts needed | | E-commerce formats | Manual cropping | Multi-format export built-in | | Video with audio | Not available | Full video + audio generation | | Background removal | Not built-in | Included (50-100/mo free) | | Color variants | Not supported | Instant color swap | | Organization | No project structure | Projects and campaigns | --- ## Frequently Asked Questions ### How does AI product photography work with Modelfy? Upload any product photo and the AI analyzes it to understand the item's shape, texture, and details. Then choose from campaign environments, studio settings, or custom scenes. The AI generates professional-quality images and videos ready for use in seconds. No photographers, models, or studio time required. ### What types of products work with Modelfy? Modelfy works with fashion apparel, accessories, beauty and skincare products, home goods and furniture, electronics, food & beverage, jewelry, and more. Any physical product that needs professional e-commerce photography or marketing imagery. ### How much does AI product photography cost compared to traditional photography? Modelfy plans start at $19.99/month for 100 AI-generated images. Traditional product photography can cost $25-100+ per image. With Modelfy Pro at $59.99/month, you get 500 images in 4K resolution — roughly $0.12 per image. ### Can Modelfy create consistent brand imagery? Yes. Custom AI models learn your brand's unique visual style, including lighting preferences, color grading, and aesthetic choices. They adapt to each product while maintaining consistent brand identity across all e-commerce listings and marketing campaigns. ### What file formats does Modelfy support? Images: JPG, PNG, and WebP uploads with exports up to 4K resolution (4096x4096 pixels). Videos: MP4 and MOV formats. All aspect ratios for Instagram, TikTok, Amazon, Shopify, Facebook ads, and other platforms. ### Can I generate product photos in different colors without reshooting? Yes. The Color Swap feature generates unlimited color variations of a product instantly. Upload one photo and create every colorway — perfect for e-commerce listings that need multiple color options. ### Can Modelfy generate videos with products? Yes. Modelfy generates professional product videos with AI-generated audio including music, voiceovers, and sound effects. Create content for TikTok, Instagram Reels, product demos, and ads — all from product photos. ### Can Modelfy replace traditional product photographers? Yes. Modelfy eliminates the need for photographers, models, studios, and expensive equipment. The AI delivers studio-quality results in seconds with unlimited variations, instant turnaround, and complete creative control at a fraction of traditional photography costs. ### Can I cancel my subscription anytime? Yes. Cancel from account settings at any time. Access continues until the end of the billing period. No cancellation fees. ### Does Modelfy work with Shopify, Amazon, and other e-commerce platforms? Yes. Modelfy exports images in all formats and aspect ratios required by major e-commerce platforms including Shopify, Amazon, WooCommerce, Etsy, eBay, and more. --- ## Company Information - **Product name**: Modelfy - **Company**: Brookmind - **Website**: https://modelfy.ai - **App**: https://app.modelfy.ai - **Support email**: support@modelfy.ai - **Social media**: Twitter/X (@modelfyai), Instagram (@modelfyai) - **Available in**: English, Spanish, French, German - **Platforms**: Web, iOS, Android